Zoeva Makeup Brushes | Review

I really believe that a girl can never have too many makeup brushes. I have been utterly obsessed with brushes ever since I first started getting into makeup, and still to this day there’s nothing I enjoy quite as much as using a brand new brush for the very first time…!

I recently made a Beauty Bay order to purchase a few more brushes from Zoeva, and seeing as this brush brand has become so popular over the past few years I’ve decided to share my thoughts on my little stash of brushes from them. Before I purchased my first few Zoeva brushes I was reading reviews non-stop, so hopefully this will be of some help to you guys!



I currently own 6 brushes from Zoeva; 2 face brushes and 4 eye brushes.

Price & Packaging

I’ll start off with the price, which has increased rather dramatically over the past year or so. My very first brushes from this brand were a gift last Christmas and I believe the eye brushes were around £6.95 each and the face brushes were around the £10 mark…? Either way, the eye brushes I picked up in my recent order were £9 each and the face brushes are now around £13 to buy. A hefty increase which doesn’t make them quite so affordable – but I have to say that I still think them worth the money!

I really love the packaging of the brushes; it’s sleek and simple and very high-end looking. I think Real Techniques’ biggest downfall is the use of too many bright colours in their packaging – Zoeva’s hit the nail on the head if you ask me! They look beautiful.

Front to back: Zoeva 228 Luxe Crease, 234 Luxe Smoky Shader, 227 Luxe Soft Definer, 221 Luxe Soft Crease, 127 Luxe Sheer Cheek, 102 Silk Finish


From Left to Right: Zoeva 102 Silk Finish, 127 Luxe Sheer Cheek, 221 Luxe Soft Crease, 227 Luxe Soft Definer, 234 Luxe Smoky Shader, 228 Luxe Crease


Left to Right: Zoeva 102 Silk Finish, 127 Luxe Sheer Cheek, 221 Luxe Soft Crease, 227 Luxe Soft Definer, 234 Luxe Smoky Shader, 228 Luxe Crease

102 Silk Finish: I purchased this brush to apply liquid foundation with. I like it – it’s synthetic, dense and easy to clean – but I find myself reaching for sponges 99% of the time when it comes to applying foundation so I don’t get too much use out of it. I will say that I find the Real Techniques Buffing Brush to work a little better when buffing product into the skin, so if I was going to use a brush it’d probably be that one, not this.

127 Luxe Sheer Cheek: I’ve spoken about this brush several times because it’s one of my favourites! I love using it for applying any kind of blusher; its angled shape and quite sparse bristles makes adding colour so easy, even if you’re a bit of a blusher amateur! It’s also great for contouring, adding highlighter, setting under the eyes with powder – a great multi-tasker and one I couldn’t go without! I do find that because it’s made from natural hair it does fray a bit at the edges, so I could do with a fresh one really.

221 Luxe Soft Crease: This is my absolute favourite eyeshadow brush of all time – in fact, I have several of them! It’s the best blending brush for working product into the crease or just washing a lighter colour all over the lid. You can soften the edges of an eye look with it, lighten the inner corner with it, use it with highlighter on the cheekbone… It’s just fantastic. I love it!

227 Luxe Soft Definer: This is one of the most popular Zoeva brushes because it’s supposedly a dupe for MAC’s 217 (I’ve never owned that brush, but from photos I’ve seen the two look identical!). I’m actually pretty underwhelmed with this brush. I expected it to be amazing for blending into the crease – after all, that’s what MAC’s is famous for – but I find the 221 to work much better and this I just use to brush a wash of colour over the lid or blend around the edges. It’s not a bad brush, just one I could easily go without.

234 Luxe Smoky Shader: This is one of my more recent additions to my Zoeva stash and I think it’s an essential brush – if you’re going to be applying shadow it’s so important to have a good flat applicator to pack colour on with! This brush picks up the perfect amount of product and is so easy to use. It’s also great for carving out the eyebrows and lifting your browbone with some highlighter.

228 Luxe Crease: The 228 is similar to the 221, just more tapered at the end. Because of this it works best for deepening up the crease and adding some darkness around the edges of your eye look. I’ve been using it with the burgundy colours in the Anastasia Modern Renaissance Palette and it blends them like a dream! This working alongside the 221 is a total dream team and my go-to.

Overall I really do love Zoeva’s brushes, especially their blending ones. They diffuse colour so beautifully, and they have so many shapes and styles of brushes that you’ll undoubtedly find one you’ll love! You can purchase them from Beauty Bay, Cult Beauty & Selfridges in the UK.

Have you tried any Zoeva brushes? What are your thoughts on them?

El x

Twitter – @el_esque | Instagram – @el_esque | Bloglovin’ – elesque

22 thoughts on “Zoeva Makeup Brushes | Review

    1. The rose gold ones are so gorgeous! I need to invest… But then does my brush stash really need making bigger? 🙂 x


    1. I totally agree! RT have some fantastic brushes – I prefer their face ones over the Zoeva ones I’ve tried – but eye brush-wise Zoeva wins 100%. They just blend amazingly and make applying eyeshadow so easy! xx

      Liked by 1 person

      1. I’ll be totally honest with you lovely – I think for foundation, applying with a sponge is your best bet. You get the smoothest finish with them! The RT Miracle Complexion Sponge is fantastic if you’re looking to try one! I just think that the finish you get with a sponge is 10x more flawless than with a brush – well worth trying if you haven’t already xx

        Liked by 1 person

      2. I have that sponge! It’s getting old though so I’m on the verge of replacing it but at the same time, feel like it’s still functional! I recently bought a sponge from H&M and it actually works well. Thanks for replying! x

        Liked by 1 person

      3. You’re so welcome lovely! I tend to replace my RT sponge every 6 months or so – the newer they are the better they work I’ve found, plus mine get grubby so quickly! 🙂 And that’s so interesting! I’ll have to try that H&M one because all other budget sponges I’ve tried just haven’t impressed me, so I’m keen to see how that one fares xx


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